Marketing Routes

Non che siamo diventati all’improvviso un blog sugli annunci lavorativi, ci mancherebbe altro, ma un paio di annunci curiosi apparsi su Linkedin fanno riflettere, in un modo o nell’altro.

Dada cerca un Adsense Project Manager (bubble bubble bubble). Figura mai sentita prima, ma, ehi, il web evolve, e così le figure che lo rappresentano.

In sostanza sembra che il profilo ricercato debba occuparsi di gestire l’inserimento di Adsense e simili all’interno del network di Dada, oltre al monitoraggio della revenue, ROI etc..:

This person should be able to optimise and position advertising coming from the affiliation networks (i.e. Google Ad Sense, Yahoo Search Engine Marketing, display advertising) on our network of websites. Moreover he/she should be able to monitor, analyse and report the campaigns’ results, including ROI analysis and revenues.
The position involves the affiliation networks’ management and inter-functional relationships with Product Marketing Dept. and Product Development Dept.

L’altro annuncio curioso apparso su Linkedin, riguarda Microsoft, la cui sede USA cerca un Direttore SEO, che dovrà occuparsi di:

• Set the overall direction and strategy for SEO.
• Prepare and deliver proposals to win SEO.
• Analyze opportunity for growing traffic on major engines, continually monitor new trends and evaluate risk/reward for implementation.
• Work with development teams to improve site architecture for SEO, recommend content development strategies.
• Present recommendations and design changes to advance SEO goals and objectives.
• Optimize web pages including copy, metadata, titles, descriptions, alt tags, and streamlining code for SEO.
• Perform competitive analysis to determine benchmarks for SEO initiatives.
• Oversee a team of search professionals to ensure deliverables and deadlines are met.

In questo caso sorvolo coi commenti, perchè sarebbe come sparare sulla Red Cross.

Qualcuno si vuole candidare?

Link: Dada cerca un Adsense Project Manager

Link: Microsoft cerca un Direttore SEO